The workflow

Three steps. Then your agent does the writing.

1

Strategy-first intake

A 10-minute brand interview captures your voice, beliefs, audience, and boundaries. The result is your Brand Bible, kept in the brain: the operating manual every agent reads. It knows what you stand for, not just what you sell.

2

Connect your agent

Add NTB as a remote MCP server in Claude Code, Codex, Cursor or Claude, or use the CLI. Your agent pulls your brand, voice, evidence and playbooks before it pitches or drafts. No agent of your own? NTB’s agents can run the editorial meeting for you, using credits.

3

Draft + approval

The draft your agent saves to NTB is voice-matched and about 80% ready. You add the last 20%: the personal anecdote, the hot take, the nuance only you can bring. Then you ship.

Voice matching

It sounds like you. Because it learns you.

The intake interview and Brand Bible aren’t a form you fill out. They’re a structured conversation that extracts your voice, beliefs, and boundaries. Any agent that reads them stops producing “generic professional content” and starts producing content that sounds like you wrote it on a good day.

Voice & toneCore beliefsAudience personaTopics to avoidPreferred formatsBrand values
Example output

Three drafts you could ship today

StoryToday

Why I stopped chasing viral posts

Every founder I know has tried the growth-hack approach. Post 3x a day, use trending hooks, ride the algorithm. Here’s what actually worked instead...

OpinionToday

The “expert trap” is killing your content

You know too much. That’s the problem. Your audience doesn’t need your PhD-level insight. They need the one thing that changes their Monday morning.

PlaybookToday

5 steps to build authority without a following

You don’t need 10K followers to be taken seriously. You need 50 of the right people reading 5 pieces that prove you know your craft.

What you get

Your daily content toolkit

1

Briefings

Trend analysis, audience signals, and content opportunities tailored to your brand, from your agent or NTB’s.

2

Pitch Board

3 distinct angles per topic — story, opinion, and playbook formats designed for diversity, not repetition.

3

The Draft

80% ready, voice-matched content. You add the personal touch — the anecdote, the hot take, the nuance.

4

The Fridge

Evergreen content backlog. Ideas and drafts saved for later, resurfaced when your calendar has gaps.

5

Publishing Note

Best time to post, platform-specific tactics, and formatting tips for maximum reach.

Content strategy

A balanced content diet

ToFu

Growth

Awareness + trends. Reach new audiences with timely, shareable content.

MoFu

Value

Stories + methodology. Build trust with deep, useful content.

BoFu

Trust

Case studies + proof. Convert interested readers into believers.

Recycle

Evergreen

Resurface your best work. Update, remix, and re-publish winners.

Built for

Built for creators who need direction

The Founder

Building authority while running a company. You know you should post but never have time to think about what.

The Expert

Selling services through thought leadership. You have deep knowledge but struggle to turn it into a steady stream of content.

The Builder

Building in public. You want to share your journey but need structure to stay consistent and intentional.

The pipeline

From first thought to published post

1

Initial idea

Trend signals, audience questions, and your expertise combined into raw content seeds.

2

Structured pitch

Your agent, or NTB’s editorial board, shapes seeds into 3 distinct angles with clear hooks and structure.

3

Voice-matched draft

Your Brand Bible guides whichever agent writes, in your voice, beliefs, and style.

4

Publish-ready post

You add the final 20% — personal touches, timing, and platform formatting.

Content balance

Your content mix, visualized

NTB balances your content types automatically based on your goals and audience stage.

ToFuAwareness + trends
40%
MoFuStories + methodology
35%
BoFuCase studies + proof
15%
RecycleEvergreen resurfacing
10%

Give your agent a brain

Set up your brand once and every agent you use starts from it. €0.99 for a 3-day trial.

Join the waitlist

Join the waitlist

Your first 3 pitches land tomorrow morning.